How To Prioritize A Product Roadmap
When people ask me about building a product roadmap, I often respond with a question, " Are you talking about building one or prioritizing one?".Continue reading
Posts Tagged → Business
The Advantages Of Brand Equity
Brand equity is an abstract element that many companies and agencies attempt to quantify. Brand equity is the strength of the hook or the level of sway a brand holds in purchase decisions.Continue reading
Why Private Labels In The Middle East Have Low Brand Equity.
Given the sales landscape, which is heavily skewed towards hypermarkets and speciality stores, retailers take advantage of the competitive environment to offer the lowest possible prices to end-users.Continue reading