Why Product Discounts Do More Harm Than GoodDiscounts are easy mechanisms to grow sales, but they lead you down a few rabbit holes that you may find difficult to escape. Trust me, I've been there. By Sheldon De Sousa , in Product Management , at March 3, 2021
Using Pricing Psychology To Sell More.Are you using pricing psychology to sell more products and services for your business? If not, you could be missing out on a lot of opportunities. By Sheldon De Sousa , in Product Management , at April 29, 2019
Pricing Strategies – Which One Is Right For Your Business?Pricing strategies are the methods through which companies price their products and services in relation to strategy, market conditions, influences and competitor activities. By Sheldon De Sousa , in Product Management , at April 13, 2019